Pricing

Transparent pricing.
No surprises.

Volume-based pricing that scales with your business. Start with a pilot, grow into a partnership.

Per SKU cost breakdown

How investment builds for one product

Jacket, EUR 179 retail, 800 units. All costs per product style, not per unit.

Design
EUR 600
Tech packs, fitting, iterations
Sampling
EUR 400
3 rounds of prototypes
Manufacturing
EUR 28,000
800 units at EUR 35 each
Logistics
EUR 3,360
Freight, customs, warehousing
Traffic
EUR 100/mo
PDP share of ad budget
Content
EUR 75
Full set. One-time.
EUR 32,535

The Ripple Effect

Cut content costs. Pay for it everywhere else.

Poor product imagery does not save money. It moves the cost somewhere harder to see.

Bad photos, lower conversion

When product images fail to communicate fit, material, and quality, visitors leave. A 0.3% drop in conversion on 800k monthly visits at EUR 110 AOV means EUR 264,000 in lost revenue. Every month.

Misleading images, higher returns

When what arrives does not match what the customer saw online, they send it back. Every return costs EUR 15-25 in shipping, restocking, and markdowns. At 30% return rate and 3% excess, that is six figures annually.

Generic content, wasted ad spend

You pay EUR 0.30-2.00 per click to bring people to your product pages. If those pages fail to convert because the content is weak, you are paying for traffic that bounces. That is not a marketing problem. It is a content problem.

Inconsistent imagery, weaker brand

When product photos vary in quality, lighting, and style across your catalog, customers lose trust. Brand perception drops. Repeat purchase rates fall. The cost is real but invisible in your P&L.

Slow production, missed launches

When your content pipeline cannot keep up with your buying calendar, products sit in warehouses without live pages. Every day a product is not online is a day of zero revenue on inventory you already paid for.

No AI capability, falling behind

Your competitors are already using AI to generate model variants, seasonal backgrounds, and marketplace-specific formats. Without it, you are producing less content at higher cost per asset.

Smart Savings

Not all costs are equal. Some you can compress without risk.

In e-commerce, certain cost centers reward efficiency gains. Content production is the best example. With the right partner, you produce more content, faster, at lower cost per asset, while actually improving quality. That combination is rare. Here is what changes when you work with a dedicated production partner.

No studio lease, no equipment depreciation, no fixed headcount. Your content cost becomes fully variable.
AI-powered variants multiply your output 3-5x without multiplying your cost.
48-hour turnaround means products go live faster. Fewer dead inventory days.
Volume pricing drops your per-SKU cost as you scale. The opposite of hiring more staff.
One partner handles photography, retouching, AI, and delivery. No coordination overhead between vendors.

Cost of Doing Nothing

ROI Calculator

See how content quality impacts your bottom line.

Enter your store data

EUR 200,000
800,000
EUR 110
Directly impacted by PDP content
2.2%
Better photos and video lift conversion by 0.2-0.5%
30%
Accurate product imagery reduces returns by 2-5%
Your numbers today
Monthly net revenue (after returns)
EUR 1,355,200
What poor content costs you every month
↓Lower conversion
(CR gap of 0.3%)
-EUR 184,800
↓Excess returns
(3% above benchmark)
-EUR 58,080
↓Wasted ad spend
on bounced traffic
-EUR 24,000
Total monthly loss-EUR 266,880
That's 19.7% of your monthly revenue
You could recover
EUR 3,202,560 / year

* Illustrative model based on industry benchmarks. Actual impact depends on your specific product category, audience, and current content quality. Better content typically improves conversion by 0.2-0.5% and reduces returns by 2-5%.

Total Cost of Ownership

Total Cost of Ownership

Compare the real cost of in-house vs. outsourced content production.

In-House StudioFreelancers / Agencies
Setup costEUR 150-300kLowZero
Ongoing monthlyEUR 30-60kVariablePer SKU
Time to production4-6 months2-4 weeks48 hours
AI capabilityNoneExperimentalProduction-ready
ScalabilityLimitedFragileUnlimited
Peak handlingBottleneckUnreliableBuilt for it
Quality consistencyVariableInconsistentSLA-backed
Logistics handlingYour problemYour problemDoor-to-door
Full creative controlYesPartialYes
Content management software20k EUR / monthlyNot includedIncluded
High fixed cost.
No AI, no flexibility.		Low upfront, hidden costs.
Falls apart at scale.		Predictable per-SKU pricing.
Full AI. Enterprise SLAs.

Engagement Models

Start small. Scale when ready.

No lock-in contracts. No minimum commitment beyond the pilot. Scale up, scale down, or walk away at any time.

Pilot

Test & Validate

50+ SKUs

Start with a single product category. Measure conversion impact, return rates, and production speed for 30 days. Data-driven decision to continue or stop.

Full photography + retouching
AI-enhanced variants included
Dedicated project manager
48h delivery turnaround
Start a pilot
Partnership

Ongoing Production

1,000 - 5,000 SKUs / month

Continuous content production with predictable per-SKU pricing. Dedicated team, integrated workflow, regular quality reviews. The model most enterprise brands settle into.

Everything in Pilot
Volume-based pricing tiers
Full AI service suite access
ImageFlow platform access
Priority 24h express delivery
Get a quote
Enterprise

Full-Scale Operation

10,000+ SKUs / month

Dedicated production line. On-site studio option. Custom API integrations. Full white-label capability. Built for the largest fashion operations in Europe.

Everything in Partnership
Custom SLA agreements
On-site studio deployment
ERP/PIM/DAM integrations
White-label capability
Talk to us

Transparent Pricing

€20 – €90 per SKU

Your actual per-SKU rate depends on three factors:

01

Content type

Packshots, on-model, lifestyle, video, AI variants. The more complex the brief, the higher the rate.

02

Monthly volume

More SKUs per month means a lower cost per unit. Our pricing tiers are built to reward scale.

03

Annual commitment

Longer partnerships let us optimize workflows and dedicate teams. Yearly contracts get the best rates.

No hidden fees. No setup costs. Your quote is based on exactly what you need, nothing more.

Get your custom quote

FAQ

Pricing questions, straight answers.

Pilots typically start from EUR 2,000 for 50+ SKUs. This includes full photography, retouching, AI variants, and a dedicated project manager. The goal is to give you real data on conversion and return rate impact within 30 days.
No. The pilot has no lock-in. Partnership and Enterprise engagements are typically month-to-month or quarterly. We earn your business every cycle. If the results do not justify the investment, you stop. It is that simple.
You pay a fixed price per SKU that covers photography, retouching, and all standard deliverables. AI services, additional formats, and express delivery are priced as add-ons. Volume tiers reduce the per-SKU cost as your production scales. No hidden fees, no surprises.
Basic AI variants (face-swap, background replacement) are included in Partnership and Enterprise tiers. Advanced services like packshot-to-model, still-to-video, and multi-product compositions are available as add-ons with transparent per-image pricing.
Yes. That is one of the main advantages of working with an external partner. Our capacity scales with your needs. During peak seasons (AW/SS launches, Black Friday prep), we handle 3-5x normal volume without compromising quality or turnaround time.
Because enterprise content production varies enormously by scope. A brand shooting 200 SKUs/month with standard packshots has very different needs (and pricing) than one doing 5,000 SKUs with AI variants, lifestyle, and video. Publishing one number would either underprice complex projects or overprice simple ones. We provide tailored quotes within 24 hours of an initial conversation.
Door-to-door, GPS-tracked, fully insured. We pick up products from your warehouse, photograph everything, and return them within 5 business days. We handle customs documentation for cross-border shipments. You do not need to worry about shipping to studio.
Based on data from our clients, better product imagery typically lifts conversion rates by 0.2-0.5% and reduces return rates by 2-5%. For a brand doing EUR 10M annually with 800k monthly visits, that translates to EUR 300k-700k in recovered revenue per year. The pilot is designed to give you your own data within 30 days.

Your traffic is already there.
Make every visit count.

Get a tailored quote based on your volume, product categories, and content requirements. Most quotes delivered within 24 hours.

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Or email us directly at hello@gopackshot.com

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